Toyota Motor’s experience is cited as an example of _____.
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1 .It can be inferred from Paragraph 5 that _____________.
A data leakage is more severe in Europe B FTC’s decision is essential to data security C California takes the lead in security legislation D legal penalty is a major solution to data leakage
2 .The author suggests in the last paragraph that the effect of peer pressure is _____.
A harmful B desirable C profound D questionable
3 .Consumers may create “earned” media when they are _____.
A obsessed with online shopping at certain Web sites B inspired by product-promoting e-mails sent to them C eager to help their friends promote quality products D enthusiastic about recommending their favorite products
4 .According to Paragraph 2, sold media feature _____.
A a safe business environment B random competition C strong user traffic D flexibility in organization
5 .The author indicates in Paragraph 3 that earned media _____.
A invite constant conflicts with passionate consumers B can be used to produce negative effects in marketing C may be responsible for fiercer competition D deserve all the negative comments about them
7 .Which of the following is the text mainly about?
A Alternatives to conventional paid media. B Conflict between hijacked and earned media. C Dominance of hijacked media. D Popularity of owned media.
8 .What do American parents expect their children to acquire in school?
A The habit of thinking independently. B Profound knowledge of the world. C Practical abilities for future career. D The confidence in intellectual pursuits.
9 .We can learn from the text that Americans have a history of _____.
A undervaluing intellect B favoring intellectualism C supporting school reform D suppressing native intelligence
10 .The views of Ravitch and Emerson on schooling are _____.
A identical B similar C complementary D opposite
